6 Marketing Components that Must be Synchronized to Insure a Successful Internet Marketing Campaign

Insure your site is mobile device compatible is another. These are relatively inexpensive enhancements that play an important part in the overall success of your marketing campaign.
Web site – Most businesses are complacent with their web site.

They design an appealing site and then wait. Meanwhile, in the last three years Google has had two major revisions and several minor revisions that have made your site out dated. There are many simple steps you can taketo refresh or update your site. Add a video to keep people on your site longer is one simple example. Insure your site is mobile device compatible is another. These are relatively inexpensive enhancements that play an important part in the overall success of your marketing campaign.

Landing Page – One of the most crucial elements in marketing successfully on the internet is having a powerful landing page. This is your “closer”. It calls for a perspective patient to take action! A weak landing page virtually negates everything else you do to attract new patients. One very common mistake is to not understand the mind set of your potential client. Many digital marketing agencies use the same landing page across several vertical markets. Make sure you do not use a “generic” approach. The issues for a client seeking a legal service provider is different from a searcher choosing a restaurant or a plumber as an example. Make sure your landing page addresses the issues and concerns of that person seeking your services.

Reputation Management – The internet’s version of “word of mouth” is the ability to capture and post favorable comments from clients about your services. As a minimum objective, you need five to six reviews per month to satisfy the newest search engine criteria. This gets you two very important elements. First, it will give you that 5-star rating that distinguishes you from all the other ads on a search result page. Second, it improves your overall quality score to give you the more desirable locations on the page. There are basic reputation management programs for less than $1000 per year that can meet this objective. It is a valuable key differentiator that will help you “close” more clients.

Print publications – The synchronization of printed articles along with a strong on line presence is the “secret sauce” that will promote more traffic to your website. If you publish six newsworthy articles every year, one every other month you generate more traffic directly to your website. In addition, recent activity is a major search engine factor that will once again give you the optimal locations on a search results page. Finally, recent articles published may also give you an additional listing on a search results page which eliminates a position for your competition! Here again, for less than $1000 per year you can draw more traffic to your site, generate more new clients for relatively little additional cost, and block your competition.

Social Media – Definitely one of the most effective ways to promote your practice, the problem with social media is the amount of time you must spend to do it. The last thing most professionals want to do when they leave their office is go on line and post blogs or manage discussions in social media sites. There is a way to subcontract this project out and tie it to the print publications program outlined above. In addition to printing articles there is a network of 50,000 professional bloggers just looking for things they can pick up and post. All the same benefits as the printed publications program apply. A basic launch of monthly blogs could be as little as $600 per year to start.

Pay Per Click Campaign – Currently, 20 – 25% of all attorneys are utilizing a pay per click (PPC) campaign. There is no doubt, that this is the most effective way to attract new clients. The most frequent negative comment about ppc is that it is very expensive. The average ppc campaign for lawyers in major metropolitan markets is just over $2000 per month. If a lawyer receives one new client per week or 4 per month his client acquisition cost is $500. The marketing budget is $24,000 per year.  The key to an optimized marketing campaign is to deploy all five steps outlined above and rather than generate 48 new clients per year for $24,000, generate 60 or more new clients per for $26,600 per year. Now your cost per client acquisition drops from $500 to $443. You are now beginning to see the effects of a comprehensive synchronized marketing program.

Budgetary considerations

Refresh and update your web site                         $500 – $1500 one-time fee

Create an effective landing page                           $500 – $1500 one-time fee

Launch a reputation management program            $79 per month

Launch a print publications program                      4 articles at $175 = $700/yr

Launch social media blogging                               $50 per month = $600/yr

Pay per click campaign                                        $2000 per month (average)

Legal practices that are able to demonstrate a proven marketing plan for new client acquisition is in place sell for a 20% premium over other practices, so this is truly an investment.

Distributed by AISC Mobile Inc.

Media Contact
Company Name: AISC Mobile Inc.
Contact Person: Lou DiDomenico
Email: [email protected]
Phone: 815-656-0778
Address:917 Main Street
City: Savanna
State: IL
Country: United States
Website: www.marketyourlegalpractice.com

Home, Vehicle, and Workplace Mold Testing Necessary for Patients with Top 100 Mold Illnesses, Warns Mold Expert Fry

PHOENIX, AZ – Nov 30, 2015 – “Doctors and their patients should prescribe and do, respectively, mold testing of patients’ homes, vehicles, and workplaces if the patients are experiencing one or more of the top 100 mold illness and mold health symptoms,” recommends Phillip Fry, Certified Environmental Hygienist, author of Mold Health Guide, and webmaster since 1999 of the mold health information website www.moldinspector.com

Fry’s firm EnviroFry Upkeep Masters, LLC, provides on location mold testing services, or do-it-yourself mold test kits with mold lab analysis, in Lansing, Ann Arbor, Michigan-wide, Midwestern USA, San Diego, Orange County, California-wide, Mesa, Scottsdale, Tucson, Arizona-wide, nationwide USA, Manila, Philippines-wide, Hong Kong, and worldwide.

The top 100 mold health symptoms and mold-related diseases that should lead doctors to recommend home, vehicle, and workplace mold testing for patients suffering with: 1. abdominal pain; 2. abnormal pap smears; 3. acid reflux and indigestion; 4. acne; 5. allergies and anaphylaxis (severe allergic reaction); 6. altered immunity; 7. asthma and asthmatic signs (sudden onset asthma, increased asthma attacks, wheezing, shortness in breath, coughing, burning in lungs); and 

8. balance problems; 9. bladder/kidney pain; 10. bleeding lungs; 11. blood pressure irregularities; 12. body aches and muscle pains; 13. breathing difficulties (tightness in chest, shortness of breath); 14. bruising easily; 15. burning in mouth, throat and lungs similar to acid reflux; 16. cancer; 17. central nervous system effects; 18. chills; 19. choking; 20. cholesterol or triglycerides irregularities; 21. chronic fatigue (chronic, excessive or continued) and/or general malaise; and
 
22. chronic sinus infections; 23. coated tongue; 24. colds, recurring and with decreased resistance to infections; 25. constipation; 26. dandruff problems (chronic) that won’t go away despite use of anti-dandruff shampoos; 27. dark urine; 28. death in extreme cases; 29. depression, anxiety, and dementia; 30. dermatitis and skin rashes; 31. diarrhea; 32. difficulty in concentrating; 33. difficulty in swallowing; 34. dirt-like taste in mouth; 35. dizziness; and

36. dry, hacking cough or coughing up blood (resulting from sore lungs and excessive coughing); 37. early menopause; 38. eye and vision problems; 39. eye irritation (burning, watery, or reddened eyes); 40. face flushing intermittently; 41. facial movements inadvertently or extreme jerking; 42. feeling lost or disconnected from what’s happening around;  43. feelings of hopelessness; and

44. fevers; 45. fibromyalgia (chronic fatigue and widespread pain); 46. food allergies; 47. frequent bloody noses; 48. frequent infections; 49. hair loss; 50. headaches and migraines; 51. heart attack; 52. hemorrhagic or hypersensitivity pneumonitis (extrinsic allergic alveolitis, or farmers’ lung disease); 53. hypersensitivity to mold; 54. indigestion (heartburn /acid reflux ); and

55. infertility; 56. irritability, mood swings, or sudden personality changes; 57. irritable bowel syndrome; 58. itching of the nose, mouth, eyes, throat, skin or any area; 59. kidney pain and failure; 60. large boils on neck; 61. leaky gut syndrome; 62. liver and spleen pain; 63. long lasting flu-like symptoms; 64. memory loss or learning difficulties (brain fog confusion, Alzheimer-like symptoms); 65. metallic taste in mouth; 66. multiple chemical sensitivity; and

67. night sweats and hot flashes; 68. nose or throat irritation; 69. nosebleeds; 70. numbness in face and limbs; 71. open skin sores and lacerations; 72. open sores on head; 73. organic dust toxic syndrome; 74. peripheral nervous system effects; 75. physical weakness; 76. poor appetite; 77. puffy or droopy eyes; 78. rashes or hives; 79. redness of the sclera (white portion of eyes); 80. respiratory distress; and

81. ringing in ears; 82. runny nose (rhinitis), clear, thin, watery mucus from the nose that may appear suddenly, or thick, green slime coming out of nose (from sinus cavities); 83. seizures; 84. sensitivity to smells and odors;  85. sinus congestion, sinus problems, chronic sinusitis and other nasal problems; 86. skin rashes or irritation; 87. skin redness; 88. sleep disorders; 89. slurred speech or verbal dysfunction (trouble in speaking); and

90. sneezing fits (more than three sneezes in a row, happening often); 91. spitting up mucous; 92. swollen glands; 93. swollen lymph nodes; 94. systemic candida infection; and 95. tremors (shaking); 96. unexplained fevers; 97. urinary tract infection (UTI); 98. vertigo or dizziness; 99. vomiting (nausea); and 100. women’s health problems (such as endometriosis and vaginal yeast infections).

To schedule home, vehicle, and workplace mold inspection, testing, and remediation by a Certified Environmental Hygienist or Certified Mold Inspector in Detroit, Fort Wayne, Chicago, Cleveland, Columbus, Midwestern USA, Phoenix, Los Angeles, California-wide, Manila, Bangkok, and elsewhere in Asia, email Phillip Fry [email protected], or phone toll-free 866-300-1616 or cell 480-310-7970, or visit: www.moldexpertconsultants.comwww.indianamoldinspection.comwww.scottsdalemoldinspection.com, and www.real-estate.ph

For do it yourself  mold testing with professional mold lab analysis for toxic mold species identification and quantification anywhere in the USA, Asia, Australia, Europe, or worldwide, visit www.moldgrowthlab.com

Full News Story: https://pressreleasejet.com/newsreleases/2015/home-vehicle-and-workplace-mold-testing-necessary-for-patients-with-top-100-mold-illnesses-warns-mold-expert-fry/

Distributed by Press Release Jet

Media Contact
Company Name: EnviroFry Upkeep Masters LLC
Contact Person: Phillip Fry
Email: [email protected]
Phone: (866) 300-1616
Country: United States
Website: http://www.mesamoldinspection.com